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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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A Millennial Hunts For Work in San Francisco: Should I Stay Or Should I Go?

Maybe I’m just not sexy enough for San Francisco. That’s the resounding message I’m picking up from my post-college summer job search. As the world’s startup capital and the center of innovative opportunity, San Francisco seemed to be the ideal city in which…

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Goldilocks at the Surf Shop

I’m a girl who likes a certain amount of attention when shopping. Not so much attention that I feel crowded right out of the shop, not so little that I feel neglected and can’t figure out how to spend money,…

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Nike’s Self-Lacing Shoes: Innovation 5,000 Years in the Making

Today, most athletic shoes employ a lacing technology only marginally improved upon since 3300 BCE, when Ötzi the Iceman bound his bearskin and deer hide shoes with strips of bark. Nike has been focusing on that five-millennium innovation gap for…

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Sharapova vs. Steph Curry: Why We’re Dopes

She’s strong, beautiful, and the world’s highest paid female athlete. She’s not been playing fair, and here’s why you should care. Maria Sharapova took the dark, easy path to fame and riches, and for every entrepreneur hoping to hit the…

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