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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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Sharapova vs. Steph Curry: Why We’re Dopes

She’s strong, beautiful, and the world’s highest paid female athlete. She’s not been playing fair, and here’s why you should care. Maria Sharapova took the dark, easy path to fame and riches, and for every entrepreneur hoping to hit the…

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Don’t Let The FBI Hack You: Innovation Wants To Be Free

Here’s why you don’t want the FBI snooping on your iPhone, or anyone else’s. It would be very bad for innovation. “Ideas are so fragile,” Craig Tanimoto, the man who dreamed up the revolutionary “Think Different” Apple campaign, told me…

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Chipotle’s Innovation Antidote

Chipotle just served up some really bad meals, meals that sickened people, meals that have taken a gargantuan bite out of its stock price. This raises an intriguing question for the company (whose tagline is “Food with Integrity”). Is this…

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Finding MINI Love, Post-Toyota Break-Up

Buy a car, book a trip, set up your new phone or computer — these can all be fun transactions that hold promise for both consumer and company. But corporations can be like serial daters, just looking for the next…

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