Goldilocks at the Surf Shop
I’m a girl who likes a certain amount of attention when shopping. Not so much attention that I feel crowded right out of the shop, not so little that I feel neglected and can’t figure out how to spend money,…
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Nike’s Self-Lacing Shoes: Innovation 5,000 Years in the Making
Today, most athletic shoes employ a lacing technology only marginally improved upon since 3300 BCE, when Ötzi the Iceman bound his bearskin and deer hide shoes with strips of bark. Nike has been focusing on that five-millennium innovation gap for…
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Sharapova vs. Steph Curry: Why We’re Dopes
She’s strong, beautiful, and the world’s highest paid female athlete. She’s not been playing fair, and here’s why you should care. Maria Sharapova took the dark, easy path to fame and riches, and for every entrepreneur hoping to hit the…
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Don’t Let The FBI Hack You: Innovation Wants To Be Free
Here’s why you don’t want the FBI snooping on your iPhone, or anyone else’s. It would be very bad for innovation. “Ideas are so fragile,” Craig Tanimoto, the man who dreamed up the revolutionary “Think Different” Apple campaign, told me…
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