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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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Don’t Let The FBI Hack You: Innovation Wants To Be Free

Here’s why you don’t want the FBI snooping on your iPhone, or anyone else’s. It would be very bad for innovation. “Ideas are so fragile,” Craig Tanimoto, the man who dreamed up the revolutionary “Think Different” Apple campaign, told me…

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Tech Hacks Art: teamLab + Pace Gallery at Stanford

A giant, rosy shimmering cube hangs high above your head, like some unearthly AI God. The cube chimes lightly at your arrival, the music heightening in volume and intensity as you near. This must be what a bee experiences, entering…

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Fail Safe: The Man Who Collects Failure

Mathieu Guerville collects failure. Not just any failure. Catastrophes on the scale of Enron, Bernie Madoff, and Lehman Brothers. In a career in which he is charged with picking winners, surrounding himself with objects of failure may be how Guerville…

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Cross-Training for Innovation

Call it cross-pollination, transference, or paradigm shift: it’s the heart of innovation. Spotting emerging patterns – plucking an idea from another industry or culture – and then stitching it into a different world. Crossing ideas and influences can feel like…

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