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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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The Conductor: Carlos Muela

The platform is the Holy Grail in the world of startups and tech. Create the right, sticky elements, build and support your community, and boy can you scale. It all starts with someone we call the Conductor. I first met…

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Prototyping the Digital Whiteboard

We lead innovation workshops, a real-world business seemingly rendered obsolete by the pandemic. Yet this past week we led our first paid online workshop, via Zoom video conference combined with the powerful digital whiteboard platform Mural. Even better: the experience…

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Reinventing the Workshop

Early this March we bought our plane tickets to Portugal and mapped out an itinerary which would begin in Lisbon and take us north via train to Aveiro where we’d deliver another innovation workshop with our partner Sandro Pinto of…

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Ciao, Cow! The Future of Food is Now

The spillover crowd at Reinvent’s What’s Now San Francisco event at Capgemini’s Applied Innovation Exchange was hungry. The French IT firm was pouring plenty of good wine as usual, but attendees were crowded around Hooray, a startup with a pan…

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