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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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Squaw Valley Zeroes Out

Saturday, March 14 was a packed day at the picturesque, Squaw Valley Ski Resort in Lake Tahoe, California, once the site of the winter Olympics. Tens of thousands of Bay Area skiers and snowboarders had driven hours to enjoy the…

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Portugal’s Entrepreneurs Flatten the Curve

Bordered by its beleaguered neighbor Spain and too close for comfort to other European nations struggling with the coronavirus crisis, Portugal would seem to be confronting a difficult predicament. This beautiful, beloved country with old-world charm, fabulous beaches and contemporary…

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Coronavirus Infects Gig Economy

Our office is in sleepy Sausalito across the bay from San Francisco. Population 7,000. Or as we like to describe this scenic nautical village, “more boats than people.” Yet the fallout from the global pandemic has touched down here too….

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Ciao, Cow! The Future of Food is Now

The spillover crowd at Reinvent’s What’s Now San Francisco event at Capgemini’s Applied Innovation Exchange was hungry. The French IT firm was pouring plenty of good wine as usual, but attendees were crowded around Hooray, a startup with a pan…

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