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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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What’s Your 2021 Reset?

Six months ago we launched an experiment to counter covid isolation with collaboration and community. Inspired by the Black Swan author Nassim Nicholas Taleb, we called it The Reset Club. It was a prototype. A hazy idea that colleagues and…

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Stage Seven: The Scale

Scale is the entrepreneur’s Holy Grail, the stage when results can rocket. The crucial, earlier steps in the Arc have prepared you now to channel your vision and ambition into ever bolder actions. Scale is where you discover the size…

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Stage Five: The Money

Most founders wake up to the harsh reality that they are selling confidence. The poise that attracts followers, the coolness to stand up in front of a crowd, and the contagious conviction that their product will be a hit. The…

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Stage Two: The Shift

Ideas are a dime a dozen in Silicon Valley. What counts is how fast you jump on the opportunity. We call this stage in the entrepreneurial journey the Shift. The Shift is a fundamental move from thinking to doing. Simply…

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