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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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Ciao, Cow! The Future of Food is Now

The spillover crowd at Reinvent’s What’s Now San Francisco event at Capgemini’s Applied Innovation Exchange was hungry. The French IT firm was pouring plenty of good wine as usual, but attendees were crowded around Hooray, a startup with a pan…

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New Year’s Inspiration

Let’s face it. New Year’s Resolutions are pretty useless. Not much room for fast-prototyping and pivoting when you set an all-or-nothing ultimatum. In most cases, you’re asking for failure. Instead, we offer an upbeat, action-oriented alternative. If you want to…

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Workshopping the Workshop in Portugal, Paris and SF

Three weeks of delivering labs in three countries for seven clients hailing from four different nations. Yes, we’ve been busy – in Aveiro, Portugal, in Paris, France, and finally back home in San Francisco, California – planting the seeds of…

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The Conductor: Innovating in Portugal and Beyond

Teaching the latest methods of innovation to talented international students at the University of San Francisco, and rubbing shoulders with startups at the local hub of the French-headquartered Schoolab SF incubator – all the while delivering our immersive seminars to…

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