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SmartUp is an intelligent database of stories and insights on entrepreneurship and innovation.

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Surfing at the Office: FluidStance

Joel Heath slammed into his own personal pain point at his desk job. After a decade in motion, working and playing in the all-year mountain paradise of Vail, Colorado, he’d taken a corporate job with a hot athletic shoe firm….

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The Talent Hunter: The Woman Behind Jobbatical

Growing up behind the Iron Curtain in the former Soviet Union, Karoli Hindriks learned about entrepreneurship from her resourceful parents. Each day was a “creative exercise,” trading for meat or butter just to put a meal on the table for…

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The Bitcoin Bubble and the Buddhist

Last December, I briefly flirted with the bitcoin craze. By chance I got an intimate glimpse into the frenetic “don’t miss this boat” mania that has gripped tech enthusiasts and speculators worldwide, a front row seat at an event that…

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Rune Theill and the Entrepreneurial Heartbeat

One startup in the can and another in the hopper, Rune Theill woke up sleeping on top of his backpack in his $14-per-night hostel in San Francisco’s dicey Tenderloin. He’d flown all the way from Copenhagen to the “Holy Grail…

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